Paul Battan - Attorney at Law

Summary

Attorney Paul Battan has always been interested in keeping his brand professional and current with today's best practices. We provide his law firm with general marketing guidance, including: a beautiful website that embraces the full capabilities of the Internet, a revamped stationary system and advertising budget advice.

Role

Hired as website & graphic design specialist.

Challenge

Upgrade visual branding, website technology and advertising spending without appearing ostentatious and keeping within the budget of a small business.

Solutions

The website transitioned to a bold aesthetic, while integrating several pieces of new technology (PHP, AJAX, jQuery, HTML & CSS), appropriate social network integration (Martindale-Hubbell, Avvo, LinkedIn, and Facebook), and best practice marketing techniques. The stationary system implemented a splash of style while keeping while meeting traditional attorney expectations. We also advised moving advertising spend away from traditional phone book spending to a smarter online presence.